February 14, 2014

Pro Infirmis

Raising awareness to body diversity with “disabled” mannequins.

Pro Infirmis, a Swiss charity organization for people with disabilities, has created a series of mannequins that reflect bodies of people with physical disabilities for a project titled, “Because Who is Perfect? Get Closer.” The process of measuring the bodies of 5 people and sculpting the mannequins was captured by director Alain Gspone in this moving 4 minute film. The reactions of each person upon seeing their mannequin are also captured, with one woman remarking, “It’s special to see yourself like this, when you usually can’t look at yourself in the mirror.” For people not used to seeing reflections of their body types in the commercial world, these new mannequins create an empowering experience by providing a platform of visibility in an industry that so often neglects to represent the diversity of bodies.

After the mannequins were created, they were placed in Zurich store fronts, on a popular downtown shopping street, Bahnhofstrasse, in honor of International Day of Persons with Disabilities. The video shows a range reactions of people as they walk by the store front, captivated by these new mannequins.

Through this project, Pro Infirmis wishes to raise awareness of the lack of representation of people with disabilities, especially in the world of fashion and retail. You can find more photos and information about the project on Photopress

  1. oodisu reblogged this from darksilenceinsuburbia
  2. zombie-shuffler reblogged this from darksilenceinsuburbia
  3. breakfastcerealkiller reblogged this from willawoo
  4. willawoo reblogged this from darksilenceinsuburbia
  5. de1162samsparks reblogged this from darksilenceinsuburbia
  6. genuinely-genesis reblogged this from darksilenceinsuburbia
  7. yallneedtoshutit reblogged this from howtoleavetheplanet
  8. howtoleavetheplanet reblogged this from urbaninfitters
  9. urbaninfitters reblogged this from inclusivestreetstyle
  10. de1162abbyclark reblogged this from darksilenceinsuburbia
  11. combeferres reblogged this from hershotsonher
  12. djalis reblogged this from hershotsonher
  13. strawberry--butterfly reblogged this from epic-fantasy
  14. everything-she-kissed reblogged this from inclusivestreetstyle
  15. whimsicalramblings reblogged this from bilvee
  16. giggleonthecrimescene reblogged this from darksilenceinsuburbia
  17. biteoutofyou reblogged this from henthark
  18. henthark reblogged this from karalianne
  19. grandmajelly reblogged this from hershotsonher
  20. lizzieinengland reblogged this from hello-serotonin
  21. hello-serotonin reblogged this from xvoyage34x
  22. xvoyage34x reblogged this from natsusakura
  23. fullyarticulatedgoldskeleton reblogged this from karalianne
  24. karalianne reblogged this from goldenheartedrose
  25. voldified reblogged this from hershotsonher
  26. daydreamindenim reblogged this from darksilenceinsuburbia
  27. theonlyparadox reblogged this from moowiffle
  28. spaceageunicorn reblogged this from fruitlandslide
  29. lovethywerewolf reblogged this from fruitlandslide